"Metersbonwe" is not a name that trips off the tongue for most non-Chinese, but you will know it as a famous clothing brand if you are 20-something and from the PRC. The owner of this Chinese clothing chain, Zhou ChengJian, has recently created what has become China's foremost costume museum, encompassing court robes, Qipao from the 1920s and (above all) the costumes of China's ethnic minority groups.
This is a field that until recently was of interest mainly to foreigners and overseas Chinese. Mr Zhou's revelation came during a visit to the United Kingdom in 2003, when he found that many of the relics exhibited in country houses and museums "were from China, and among them were rare ancient Chinese costumes and ornaments" ... thus inspiring "a sense of duty to protect Chinese costumes of all ethnic groups". He set about building a collection that is now displayed at the Metersbonwe flagship store in Shanghai. I saw the collection a couple of days ago, and it is superb. It's strength lies in some fine and early examples of ethnic costume, particularly in the complete outfits collected by Mr Zhou. the exhibit is also well set out with explanations in both English and Chinese.
Metersbonwe Costume Museum, 387 Nanjing Dong Lu, Shanghai (the museum is housed on the top floor of the 5 storey shop in the pedestrianised part of Nanjing Road)
Open 7 days a week, 10am-8pm
admission free
www.mbmuseum.org
This is a field that until recently was of interest mainly to foreigners and overseas Chinese. Mr Zhou's revelation came during a visit to the United Kingdom in 2003, when he found that many of the relics exhibited in country houses and museums "were from China, and among them were rare ancient Chinese costumes and ornaments" ... thus inspiring "a sense of duty to protect Chinese costumes of all ethnic groups". He set about building a collection that is now displayed at the Metersbonwe flagship store in Shanghai. I saw the collection a couple of days ago, and it is superb. It's strength lies in some fine and early examples of ethnic costume, particularly in the complete outfits collected by Mr Zhou. the exhibit is also well set out with explanations in both English and Chinese.
Metersbonwe Costume Museum, 387 Nanjing Dong Lu, Shanghai (the museum is housed on the top floor of the 5 storey shop in the pedestrianised part of Nanjing Road)
Open 7 days a week, 10am-8pm
admission free
www.mbmuseum.org
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